Series

To celebrate and tell the story of history's most influential rap/hip-hop group, we focused on Run-D.M.C.'s cultural influence, breaking of racial barriers, and life-changing challenges and elevated this piece with stock imagery, graphics, and the iconic music from the artists themselves.

AV

  • Copywriting
  • Creative Direction
  • Creative Strategy
  • Finishing
  • Motion Design
  • Music

Key Art

  • Art Direction
  • Creative Direction
  • Finishing

We created key art to be used on platforms and outdoor to celebrate the lives and careers of Run DMC, transporting audiences back to New York in the 80s with elements such as classic graffiti and scratched overlay, all with a spotlight on the iconic cast.

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